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BeautyRightBack Inc. Privacy Policy

Privacy Policy

Our collection, use, and sharing of personal and other information about You is subject to Our Privacy Policy. You consent to the collection, retention, use, and sharing of this information as set forth in Our Privacy Policy.

Service Modifications

We reserve the right, at our discretion, to modify, add, or discontinue the BeautyRightBack Services or any portion thereof, at any time, for any reason, and without liability to you. However, We reserve the right to make such modifications, additions, or discontinuances without such notice if needed to comply with law, protect or enforce legal rights, or otherwise to address or prevent an emergency. If We make material changes to the Salon Services that: (a) reduce the functionality available to You on such Salon Service and (b) are mandatory (i.e., do not require You to update the BeautyRightBack Software to become effective); You may terminate Your account accordingly within ten (10) days of such modifications and receive a pro-rata refund for any amounts prepaid, but unused for such Salon Services. We reserve the right at any time to charge fees for access to all or portions of the BeautyRightBack Services and change any such pricing at any time provided that any changes will not affect the fees for any Salon Services that You have already paid for.

Our Ownership; Our Proprietary Rights

The BeautyRightBack Services are owned and operated by BeautyRightBack, Inc. The BeautyRightBack Services, content, visual interfaces, information, graphics, design, compilation, computer code, products, software, services, including the mobile device applications, and all other elements of the BeautyRightBack Services (collectively, the “Materials”) are protected by United States copyright, trade dress, patent, and trademark laws, international laws and conventions, and all other relevant intellectual property and proprietary rights, and applicable laws. All Materials contained in the BeautyRightBack Services are the property of BeautyRightBack or its subsidiaries or affiliated companies and/or third-party licensors. All trademarks, service marks, and trade names displayed on the BeautyRightBack Services are proprietary to BeautyRightBack or its affiliates and/or third-party licensors. Except as expressly authorized by BeautyRightBack under this Agreement, You agree not to sell, license, distribute, copy, modify, publicly perform or display, transmit, publish, edit, adapt, create derivative works from, or otherwise use the Materials.

Information We Collect

Data provided by you, including:

  • Contact and Registration Data. If you access our Platform and/ or register for an account, we will collect Personal Data such as your first and last name, username and password, email, mobile or other phone number, mailing address, and zip code.
  • Transaction Information. If you become a BeautyRightBack Subscriber and utilize a direct payment method such as a credit card, we will collect information related to the payment for our Services, such as your credit/debit card information, billing address, and other related transaction information, either directly or through our payment provider.
  • Personal Information. In addition to the basic details you provide when using our services, we may collect a variety of other personal information to better understand your preferences and customize your experience. This information may include, but is not limited to:
    • Personal Characteristics and Preferences: We may gather details about your skin type, hair type, wellness routines, or any other personal characteristics that help us recommend services, products, or treatments suited to your needs.
    • Service and Booking Preferences: We collect information regarding your preferences for service types, booking times, stylist choices, or any other preferences related to your appointments.
    • Lifestyle Information: To offer a more tailored experience, we may collect details about your hobbies, interests, and leisure activities, which help us provide recommendations and services aligned with your lifestyle.
    • Communication & Engagement: We collect information regarding your preferred communication channels (e.g., email, phone, messaging) and engagement preferences to enhance the way we interact with you and provide timely updates or promotions.

This information is voluntarily provided by you and is used solely to enhance the personalization of our services, improve your experience, and offer recommendations based on your individual needs. We handle all personal information with the utmost care and in accordance with the privacy practices outlined in this policy.

  • Communications, Surveys, and Reviews. We will also collect information when you communicate with us, such as through emails or other communications that you send us, exchanges through the website or app, or exchanges through social media. If we ask you to provide feedback by completing a survey or by offering a testimonial or review, we will collect any information you choose to provide.

  • Data collected about you, including:

  • Appointment/ Location Data. We may collect location data from your mobile device in order to validate your appointment data to the extent that it is enabled in your device settings.
  • Data from Social Media Apps. If you link your BeautyRightBack account to any social media profile, or otherwise interact with us through a social media site (e.g., by logging in through Facebook or by clicking a Facebook "like" button), the social media network may share information with us. You can access and revise your information-sharing practices in the privacy settings of such social media sites.
  • Usage Information. We will collect information about how you interact with and use our Services, such as your "check-in" with a Third Party Provider or other proof of your access and/or use of the Services of a Third Party Provider.
  • Device Data. When you interact with our Services, either on our website or through our mobile app, we automatically receive and record data which may include your IP address, geolocation data, device identification, "cookie" data (please see below), the type of browser and/or device you're using to access our Services, the page or feature you requested and time of access.

Data from other sources. This includes:

  • Eligibility Information. To offer you our Services and confirm your eligibility for the BeautyRightBack Platform, please refer to the Terms of Service.
  • Referral Information. When our referral services are utilized (for example, to refer a local Salon to the BeautyRightBack network), we receive the referred person's data or the personal data for a referred company.
  • Referral Information. When our referral services are utilized (for example, to refer a local Salon to the BeautyRightBack network), we receive the referred person's data or the personal data for a referred company.
  • Publicly available sources. BeautyRightBack may receive data from publicly available sources.

When you use our services, this generates technical data about which features you've used, how you've used them and the devices you use to access our services. See below for more details:

Usage Information using the services generates data about your activity on our services, for instance how you use them (e.g., when you logged in, features you've been using, actions taken, information shown to you, referring webpages address and ads that you interacted with) . Device information: We may collect information from and about the device(s) you use to access our services, including hardware and software information such as IP address, device ID and type, apps settings and characteristics, app crashes, advertising IDs (which are randomly generated numbers that you can reset by going into your device' settings), identifiers associated with cookies or other technologies that may uniquely identify a device or browser.

With your consent you grant us permission to collect your precise geolocation (latitude and longitude). The collection of your geolocation may occur in the background even when you aren't using the services if the permission you gave us expressly permits such collection. If you decline permission for us to collect your precise geolocation, we will not collect it. Similarly, if you consent, we may collect photos and videos (for instance, if you want to publish a photo or video or participate in streaming features on our services).

Cookies and Other Similar Data Collection Technologies

We use and may allow others to use cookies and similar technologies (e.g., web beacons, pixels, SDKs) to recognize you and/or your device(s). Some web browsers (including Safari, Internet Explorer, Firefox and Chrome) have a “Do Not Track” (“DNT”) feature that tells a website that a user does not want to have his or her online activity tracked. If a website that responds to a DNT signal receives a DNT signal, the browser can block that website from collecting certain information about the browser’s user. Not all browsers offer a DNT option and DNT signals are not yet uniform. For this reason, many businesses, including BeautyRightBack, do not currently respond to DNT signals.

How Does BeautyRightBack Use My Personal Data?

BeautyRightBack processes your Personal Data for various purposes, including service delivery, eligibility confirmation, subscription management, content recommendations, and participation in activities like sweepstakes and surveys. We use the information collected to personalize and enhance your experience, allowing us to recommend tailored services, products, and treatments, improve communication with you, and ensure that our offerings align with your unique preferences, lifestyle, and needs. We use specific categories of data—such as Contact, Registration, Usage, Transaction, Enrollment, Eligibility, Location, and Device Data—under legal bases including contract performance, legitimate interests, consent, and legal compliance. Additionally, we handle your data for resolving issues, developing features, processing payments, fulfilling third-party obligations, addressing IP or misconduct reports, managing legal claims, business planning, and fraud prevention.

Information for Supplemental Services

This section provides information on how BeautyRightBack collects and processes your personal data when you agree to receive communications regarding BeautyRightBack products, services, or events before creating a BeautyRightBack account. By agreeing to receive communications regarding products, services or events, you acknowledge that any personal data provided by you will be processed in accordance with this Privacy Policy.

How We Share Your Personal Data

Your personal data may be disclosed to relevant third parties involved in the communications, to other BeautyRightBack affiliates, and as disclosed in the BeautyRightBack Privacy Policy.

International Transfers and Retention

We may transfer, store and process your personal data outside of your country of residence for the purposes of organizing communications in accordance with applicable law, and as explained in this Policy. As explained in this Policy, BeautyRightBack will delete your data once the applicable retention period has expired in accordance with applicable law.

Your Preferences and Your Legal Rights

You may manage your receipt of communications from BeautyRightBack by following the directions provided in the communication (for example, by clicking on the “unsubscribe” link located at the bottom of BeautyRightBack marketing email). Please note that you may still receive important business communications regarding your current relationship with BeautyRightBack even if you opt out of marketing communications. You have a right to request access,update, delete or correct your personal data, where these rights are provided by applicable law and subject to certain exceptions. To exercise your rights, please contact us.

How Does BeautyRightBack Share My Personal Data?

We may share your Personal Data as described in this Privacy Policy or where we have provided you with prior notice and, to the extent applicable law requires, obtained your consent. BeautyRightBack may share your Personal Data with the following parties for the reasons discussed below:

Third Party Providers.

We may share your Personal Data with Third Party Providers (such as a Salon, beauty product company, third-party app, or other partner entity) in order to facilitate your use of their services, including to ensure your check-in if required, to facilitate and process your booking and the payment to the Provider, and to allow the Third Party Provider to operate their business as disclosed in that Third Party's terms and privacy policy. When you book a session with a Provider, we may share your Personal Data to provide coaching or support services directly to you.

Vendors.

We may share Personal Data with companies who perform services on our behalf, including providers that help us send communications, analyze data, and maintain our websites and the BeautyRightBack Platform.

Social Media and Third-Party Apps.

We may share information with social networks when you use our Services to interact with a social media site (e.g. you click a Facebook “like” button), or connect to our Services through social media . You can review the privacy practices of these sites and third-party apps on their respective sites.

Affiliates.

We may share your Personal Data with BeautyRightBack corporate affiliates, such as parent or sister entities, in order to administer our Services and operate, evaluate, and improve our business.

Legal and Compliance.

We may disclose your Personal Data as required or permitted by law, regulation, or legal process, including to respond to an inquiry from a governmental or law enforcement agency or a court order, to investigate suspected or actual fraud, illegal activity, or security incident, to enforce or apply our Terms of Use or other agreement we may have with you, and where we believe disclosure is appropriate to protect the rights, property, health, or safety of BeautyRightBack, its affiliates (including Third Party Providers), our users, employees, or others.

Corporate Transactions.

We may choose to buy or sell assets and may share and/or transfer customer data in connection with the evaluation of and entry into such transactions. Also, if we (or our assets) are acquired, or if we go out of business, enter bankruptcy, or go through some other change of control, your Personal Data could be one of the assets transferred to or acquired by a third party.

How does BeautyRightBack communicate with me?

We may send you emails with information about BeautyRightBack and its Services. You may opt-out of these communications at any time by clicking on the unsubscribe button in each communication or by contacting us directly. You cannot opt-out of communications regarding transactional or service updates, security, and legal notices.

We may on occasion contact you by phone, but only as allowed under applicable law. You may elect to use text messaging as a way for us to communicate with you. You may opt-out of receiving any phone call or text by following the instructions in the communication. Please note that we may send you a confirmation that you have unsubscribed. Please allow us a reasonable time to process your request.

How does BeautyRightBack protect my Personal Data?

We have put in place appropriate technical and organizational measures to help protect the security of your Personal Data. We have implemented various safeguards to protect against unauthorized access to Personal Data in our systems.

Be aware that no system is ever totally secure, and we encourage you to take appropriate steps to protect yourself. For example, you should protect your account against unauthorized access to your password, mobile device, and computer by, among other actions, signing off after using a shared computer, selecting and protecting your password and/or other sign-on mechanisms appropriately, and limiting access to your computer or device and browser by signing off after you have finished accessing your account. We are not responsible for any lost, stolen, or compromised passwords, or for any activity in your account via unauthorized password activity.

With our service providers and partners:

We use third parties to help us operate and improve our services. These third parties assist us with various tasks, including data hosting and maintenance, analytics, customer care, marketing, advertising, payment processing and security operations. We may also share information with partners who distribute and assist us in advertising our services. For instance, we may share limited information on you in hashed, non-human readable form to advertising partners.

We follow a strict vetting process prior to engaging any service provider or working with any partner. Our service providers and partners must agree to strict confidentiality obligations.

You may share other members' profiles and they may share yours with people outside of our services, using the sharing functionality.

With law enforcement / when required by law:

We may disclose your information if reasonably necessary: (i) to comply with a legal process, such as a court order, subpoena or search warrant, government / law enforcement investigation or other legal requirements; (ii) to assist in the prevention or detection of crime (subject in each case to applicable law); or (iii) to protect the safety of any person.

To enforce legal rights:

We may also share information: (i) if disclosure would mitigate our liability in an actual or threatened lawsuit; (ii) as necessary to protect our legal rights and legal rights of our members, business partners or other interested parties; (iii) to enforce our agreements with you; and (iv) to investigate, prevent, or take other action regarding illegal activity, suspected fraud or other wrongdoing.

With your consent or at your request:

We may ask for your consent to share your information with third parties. In any such case, we will make it clear why we want to share the information.

Your Rights

We want you to be in control of your information, so we want to remind you of the following options and tools available to you:

Access / Update tools in the service. Tools and account settings can help you access, rectify or remove information that you provided to us and that’s associated with your account directly within the service. If you have any questions on those tools and settings, please contact our customer care team for help here.

Device permissions. Mobile platforms can have permission systems for specific types of device data and notifications, such as phone contacts, pictures, location services, push notifications and advertising identifiers. You can change your settings on your device to either consent or oppose the collection or processing of the corresponding information or the display of the corresponding notifications. Of course, if you do that, certain services may lose functionality.

Uninstall. You can stop all information collection by an app by uninstalling it using the standard uninstall process for your device. Remember that uninstalling an app does NOT close your account. To close your account, please use the corresponding functionality on the service.

Account closure. You can close your account by using the corresponding functionality directly on the service.

We also want you to be aware of your privacy rights. Here are a few key points to remember:

Reviewing your information. Applicable privacy laws may give you the right to review the personal information we keep about you (depending on the jurisdiction, this may be called right of access, right of portability, right to know or variations of those terms). You can exercise this right by putting in such a request here.

Updating your information. If you believe that the information we hold about you is inaccurate or that we are no longer entitled to use it and want to request its rectification, deletion, object to or restrict its processing, please contact us here.

For your protection and the protection of all of our members, we may ask you to provide proof of identity before we can answer the above requests. Keep in mind, we may reject requests, including if we are unable to authenticate you, if the request is unlawful or invalid, or if it may infringe on trade secrets or intellectual property or the privacy or other rights of someone else. If you wish to receive information relating to another member, such as a copy of any messages you received from them through our service, the other member will have to contact us to provide their written consent before the information is released. We may also ask them to provide proof of identity before we can answer the request. Also, we may not be able to accommodate certain requests to object to or restrict the processing of personal information, notably where such requests would not allow us to provide our service to you anymore. For instance, we cannot provide our service if we do not have your date of birth and thus cannot ensure that you are 18 years of age or older. In certain countries, including in the European Economic Area and the United Kingdom, you have a right to lodge a complaint with the appropriate data protection authority if you have concerns about how we process your personal information. You can find information about your data protection regulator in the European Economic Area here, and in the United Kingdom here. The data protection authority you can lodge a complaint with may be that of your habitual residence, where you work or where an alleged infringement took place.

How Long We Retain Your Information

We keep your personal information only as long as we need it for legitimate business purposes and as permitted by applicable law. We delete your data and only keep limited information for specified purposes, as laid out below:

a) We maintain limited data to comply with legal data retention obligations: in particular, we keep transaction data for 10 years to comply with tax and accounting legal requirements, credit card information for the duration the user may challenge the transaction and "traffic data" / logs for one year to comply with legal data retention obligations. We also keep records of consents members give us for five years to evidence our compliance with applicable law.

b) We maintain limited information on the basis of our legitimate interest: we keep customer care records and supporting data as well as imprecise location of download/purchase for five years to support our customer care decisions, enforce our rights and enable us to defend ourselves in the event of a claim, information on the existence of past accounts and subscriptions, which we delete three years after the closure of your last account to ensure proper and accurate financial forecasting and reporting, profile data for one year in anticipation of potential litigation, for the establishment, exercise or defense of legal claims, and data necessary to prevent members who were banned from opening a new account, for as long as necessary to ensure the safety and vital interests of our members.

c) Finally, we maintain information on the basis of our legitimate interest where there is an outstanding or potential issue, claim or dispute requiring us to keep information (in particular if we receive a valid legal subpoena or request asking us to preserve data (in which case we would need to keep the data to comply with our legal obligations) or if data would otherwise be necessary as part of legal proceedings).

Disclosures for California Users

This section uses certain terms that have the meaning given to them in the California Consumer Privacy Act of 2018 (as amended by the California Privacy Rights Act of 2020) and its implementing regulations (collectively, the "CCPA").

We collect the following categories of CCPA personal information from consumers:

  • Identifiers: information that identifies you, which may include information such as your name, email address, unique personal identifiers (such as a device identifier and/or IP address), and employee ID.
  • Other Records: which may include phone number, address, or credit or debit card information.
  • Demographic Information but only where you provide this information voluntarily.
  • Commercial Information such as your purchase of a plan, and/or your interaction with our Platform.
  • Internet or Other Network Activity including your interactions with our Platform, device type and/or identifier, operating system and version, browser type and settings and cookie-related data.
  • Sensory Information if, for example, you choose to share your picture in our Platform.
  • Geolocation Data when enabled through the BeautyRightBack app and your mobile device settings.

We collect the categories of personal information described in this section from the sources described above in our BeautyRightBack Privacy Policy, which includes collecting information directly from you, your Sponsor, your devices, our partners, and our vendors. We use these categories of personal information for our business and commercial purposes as described throughout this BeautyRightBack Privacy Policy.

California residents are entitled to contact us to prevent disclosure of Personal Data to third parties for such third parties' direct marketing purposes. Subject to certain limitations, California consumers have certain rights over their personal information such as the right to request details about the categories or specific pieces of personal information we collect and to delete personal information. BeautyRightBack does not "sell" (as such term is defined under California law) the personal information we collect from you for monetary purposes (and will not sell it without providing a right to opt out). Please note that we do use third party cookies for advertising purposes as further described in our Cookie Policy. We do not knowingly sell, share or use the personal information of minors under 16 years of age.

To submit a request to exercise your rights as provided under California law, please email us at info@beautyrightback.com

Information on Other US State Privacy Laws

The following section applies to residents of one or more states with consumer privacy law. Such states as of the date of this Privacy Policy are California, Colorado, Connecticut, Utah, and Virginia (collectively "US State Privacy Laws").

To the extent applicable under US State Privacy Laws, you may have the following rights in connection with your personal information:

  • Under applicable US State Privacy Laws, you may have a right to request deletion of your personal information and a right to request correction of any inaccurate personal information that we hold about you.
  • You may also have the right to opt-out of our "sale" or "use" of personal information for targeted advertising purposes. You can learn more by clicking the "Do Not Sell My Personal Information" link located in the footer of our website.
  • You also have a right to receive notice of our practices before collection of personal information, and you have a right not to receive discriminatory treatment for exercising any of our rights described above.

As described above, you may assert these rights only where we receive a verified request from you. If you are a resident in a jurisdiction that includes the ability to use an authorized agent, the agent may submit a request on your behalf by following the process outlined above.

Job Candidates, Contractors and Vendor Representatives

We process the personal information of our job candidates, contractors and vendor representatives, as part of our recruitment and talent management operations and our management of the services that contractors and vendors provide to us. If you are a job candidate, contractor or vendor representative of BeautyRightBack, certain relevant terms of this Privacy Policy apply to our processing of your personal information, including the sections of this Privacy Policy that discuss the entity that is responsible for the processing of your personal information, transfers of personal information, rights you may have under applicable law, how to contact us and California-specific information.

If you are a job applicant, the personal information we process about you may vary depending on the job you seek but typically includes what you provide to us as part of your job application as well as professional qualifications, background and reference information that recruiters or other third parties share with us. We use this information to support the recruitment process, which may lead to an employment contract. For contractors and vendor representatives, we may process identification information and work-related information, as necessary to manage our relationship with you and your employer, which is necessary for the performance of the services agreement, and to establish, exercise or defend potential legal claims. We may share personal information with service providers that assist us with recruitment and technical data processing operations. We keep your personal information only as long as necessary for those purposes.

Privacy Policy Changes

This policy may change over time. We will notify you before any material changes take effect so that you have time to review the changes.